Holiday parks are fast-paced, people-driven, and guest-obsessed.
And the truth is, the performance of your park sometimes starts and ends with the people at the top.
Most senior managers are promoted because they’re great at doing their job and running the day-to-day. But leadership is different.
It’s not just about managing staff and rotas or chasing KPIs. It’s about setting direction, shaping culture, building belief, and making decisions that drive long-term success.
That’s where our Leadership Development Programme comes in.
Designed specifically for experienced park managers, general managers and owners, this programme builds on operational expertise to develop confident, commercial, and culture-led leaders.
If your managers are already effective, this is the training that helps them step up and lead with real impact.
Strong leadership is the key to elevating service, culture, and retention.
Strong leadership is the key to elevating service, culture, and retention.
- Grow the people.
- Grow the performance.
- Grow the park.
Because great service starts with great leadership.
A 12-month, on-site development programme for senior leaders or those ready to step up. Built for the real-world pressures of running a holiday park and designed to deliver results you can see across teams, guest feedback, and revenue.
We combine expert group training with personal one-to-one mentoring, meaning every delegate gets the support they need to grow into a truly effective leader.
Less theory, more impact.
This programme focuses on the commercial, cultural and behavioural sides of leadership, the things that truly matter in park operations.
RBC Leadership Development Programme
Session One
Basics of Leadership
Session Two
Leading People in a Holiday Park Environment
Session Three
Performance Management That Delivers Results
Session Four
One-to-One Development Sessions
Session Five
Strategic Thinking & Commercial Awareness
Session Six
Becoming the Best Leader You Can Be
Session Seven
Building, Growing & Developing High-Performing Teams
Session Eight
One-to-One Development Sessions
Session Nine
Staff Engagement & Wellbeing in Seasonal Settings
Session Ten
Recruit, Train, Retain as a Leader
Session Eleven
One-to-One Development Sessions
Session Twelve
Final Sign Off Session
Because in our world, leadership sets the tone for everything.
Empowering people. Transforming performance. Driving guest experience.
Strong leadership. Thriving teams.
If you want a team that turns up, delivers consistently, and creates standout guest experiences, leadership is where it begins.
Turning business as usual into business extraordinary.
- Team performance
- Staff morale
- Guest experience
- Revenue and repeat business
If you want a team that turns up, delivers consistently, and creates standout guest experiences, leadership is where it begins.
Ready to Lead Your Park Forward?
Strong leadership is the key to elevating service, culture, and retention.
This programme strengthens your team from the top down.
Let’s shape the future of your park, starting with the people who lead it.
Talk to us about our Leadership Programme