It’s where guests spend their time, form their strongest opinions and decide whether they’ll return.
RBC strengthens holiday park retail by improving merchandising, guest experience, stock control, pricing, GP performance, team standards and daily structure.
Strengthen your holiday park’s food & beverage operation with RBC. We improve service standards, menu profitability, stock control, GP performance, cleanliness, leadership and daily structure to deliver a consistent, commercial, guest focused experience.
Improve guest experience, holiday home sales performance, on-park presentation, viewings and digital lead generation with clear, commercial actions that drive conversions.
Holiday parks are intricate businesses. With years of hands-on experience across every aspect of complex operations, we understand the challenges and know how to put the right solutions in place.
Your complex has the potential to generate a significant amount of revenue, from F&B and retail to entertainment and arcades. If there an issue in one area, it can have a knock on effect. But when everything is consistently well run to a high standard, underpinned by compliance and commercial discipline, your complex can be one of your most profitable assets.
At RBC, we help you transform how your complex operates so it delivers strong guest focussed performance, consistent standards and an exceptional customer engagement every day.
We establish clear standards so your complex always looks clean, tidy and welcoming, from toilets and dining areas to arcades, pools and outdoor spaces.
With nearly two decades working inside holiday parks, RBC knows exactly what good looks like and how to build it into your daily operation. We help identify the issues, implement solutions that last and create teams who take pride in doing things properly. The result is a complex that runs consistently, delivers profit and drives loyalty and retention.
Ready to strengthen your complex, raise standards and improve commercial performance?
Fiona has over 30 years’ experience within the UK Holiday Park industry and heads up the Holiday Park area within RBC. Her passion is in improving and growing owner led parks. Fiona started out as a trainee sales advisor in a corporate group before working her way up to Board level in the largest group in Scotland. Incredibly experienced in creating growth, Fiona was accountable for driving revenues in excess of £15 million during her 7 years with the group. Enjoying the balance between being hands on and operating at a senior level, Fiona thrives being amongst sales teams implementing sales strategies and increasing performance. An expert at sales process and compliance Fiona has trained many people over the years and enjoys the challenges that park management presents.
Talk to Fiona about growing or improving your Holiday Park.
With a passion for people and training there is nothing more important to Jackie than the customer journey or the guest experience.
Jackie brings a rich and varied career rooted in operational customer service delivery and professional training. An award-winning training expert, she spent eight years designing and delivering customer-focused training programmes, coaching teams from onboarding through to annual competency and beyond. Her passion lies in helping people truly understand the customer journey and empowering them to deliver outstanding service at every touchpoint.
As a core member of our training delivery team, Jackie’s energy, insight, and commitment to excellence ensure training is not only engaging, but memorable and impactful—driving real improvements in customer experience.
Ruth founded RBC in 2006 after leaving BBC One’s The Apprentice. Almost 20 years on she heads up the Growth area which is her true passion as she loves working with business owners helping them improve, grow and sell. Not your average consultant in method or manner, Ruth has an incredible ability to grow businesses by removing issues, driving sales, building teams, implementing strategies while coaching and transferring her knowledge to everyone around her. She has run, bought and sold her own businesses so understands firsthand the stress but excitement of what owning a business can bring. Working on her theory of “Activity leads to Revenue” and “Transparency leads to focus and focus delivers growth”, Ruth is adamant that she can improve any business if the owner is brave enough and up for the challenge.
Julie has operated at every level of business during her career with each role being focused on people hence why she heads up our People and Wellbeing areas. From years of training for a corporate bank, Julie has built and run successful people management departments and strategies. An award winning Wellbeing specialist, Julie is an expert at developing company culture, staff engagement and retention. Her experience from running her own business to being the COO of a PLC, Julie’s understanding of leadership is immense. What sets Julie apart from most “experts” is her hands on approach; she is well known for dealing directly with people who are impacting negatively on the business. Equally Julie is professional, caring and really connects with people which is why she is so successful in developing others and getting them to be the best they can. Julie is a true leader and will lift an environment with her down to earth humour but focused strategic approach.
Talk to Julie about improving your culture through people.